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DeLorean Motor Company has announced a new reveal date and released its first look at its electric vehicle. The concept car is now set to premiere on Thursday August 18 at the Pebble Beach Concours d’Elegance in the United States.
Along with the reveal, DeLorean will also announce the official name of the vehicle.
The company says the long-awaited concept car is “the culmination of more than 40 years of history with prestigious design firm Italdesign and DeLorean’s new interpretation of a modern icon.”
First held in 1950, the Pebble Beach Concours d’Elegance has become one of the world’s most important automobile celebrations.
Troy BeetzCMO of DeLorean Motor Company Inc. says, “Excitement is mounting like the doors of our iconic sports car, and we are unveiling the next-generation prototype 3 days ahead of schedule on Pebble Beach’s most prestigious stage.
DeLorean launched its first vehicle to the public in 1981 and went on to become an iconic brand characterized by its rebellious and avant-garde designs.
After three generations of evolution, DeLorean embarked on its future trajectory in 2022 with an electric vehicle.