After a quiet summer (which we complained about at the time), Apple kicked off in September, releasing two new iPads, a new Apple Watch, and the iPhone 13. Hey, two out of three isn’t wrong.
First of all: when will the launches take place? October, yes, but when exactly?
Rather than resting on its milled aluminum laurels, Apple should continue the launch party this month. Here are the products that are expected to appear in October 2021.
Nothing has been officially announced yet (which likely rules out anything during the first week of October), but we have a theory. Based on the times of an AirPods promotion currently underway by Apple, we think Tuesday October 12 is a likely bet.
So we have an idea of when to expect the announcements from Apple, but what will the company tell us? Let’s start with the long overdue AirPods.
This is the one we went wrong in our September forecast post, but the reasons we expected it back then are still so true. If anything, it’s even more urgent for Apple to update the AirPods, which are one of the company’s most successful products, but haven’t been refreshed since March 2019. That’s really weird.
There are plausible reasons for the long wait, including production difficulties caused by COVID and seasonal considerations when launching a set of in-ear headphones, which make great Christmas gifts. (It’s also conceivable that Apple felt the headphones would fall less well during lockdown, when we all had less reason to listen to music on the go.) But now, the time has surely come.
Standard AirPods are largely designed to get an updated design and feature set to bring them closer to AirPods Pro. The “stems” will be shorter, for example, and we could also get new silicone tips for better passive noise isolation (but not active noise cancellation, which will remain a feature reserved for the pros). The charging case will also look more like the AirPods Pro. You can keep up with the latest information with our AirPods 3 news hub. But note that if you’re interested in the next version of AirPods Pro – which we unfortunately don’t expect until 2022 – you should browse our AirPods Pro 2 hub instead.
Chances: 14-inch 7/10 MacBook Pro
The Apple Silicon revolution has won rave reviews for the performance of Macs equipped with M1, but even now the Mac lineup is only partially upgraded to the new chips. Apple updated two of the 13-inch MacBook Pros to M1 processors in November 2020, but the other two stayed as is; Even now, if you go to the 13 inch MacBook Pro section of Apple’s website, you will see the option to purchase models based on Intel chipsets. But all good things come to those who wait, and we hear that Apple has big plans for these Intel MacBook Pros – plans that could involve a redesign and a bigger (probably 14in) screen. And of course one of Apple’s own processors, most likely the rumored M1X.
Chances: 16-inch MacBook Pro 8/10
What about the biggest MacBook Pro in Apple’s stable? The 16-inch model needs even more attention, without any M1 options: it’s Intel or bust, as far as Apple’s premium laptop goes, and you’re stuck with a rather old Intel chipset from 2018, surprisingly. But here too, we hope for imminent news. An M1 (or M1X or M2) chip will be the first priority when announcing the next 16in Pro, but the design should be improved as well, with the Touch Bar on the exit and the MagSafe on the return. The laptop could also receive a new smart titanium case.
Summary of the news:
- Apple event plans for 2021: new products and software from October 2021
- Check out all the news and articles about the latest security updates.
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