New business

Agricultural innovator Lely North America hosts the grand opening of its new shopping complex, Lely Park

The information below has been provided by dairy product distributors and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

WHAT: You are invited to the Grand Opening Ceremony of Lely North America:

Thursday, June 2, 2022

Lely Park

1948 Lely Pkwy

Pella, IA 50219

Lely is proud to open its new North American operations center in Pella, IA. This $23 million investment in the campus supports the long-term vision of the team’s daily work to create “a sustainable, profitable and enjoyable agricultural future.” Lely, which opened this site in 2020, is the only dairy/livestock automation company that manufactures and assembles robotic milking and feeding equipment in North America. With this expansion, Lely North America will be able to significantly increase its production capacity.

During the opening ceremonies, the central theme will be “Building tomorrow together”. With the opening of this new campus, Lely’s goals are to inspire future generations and provide innovative agricultural solutions that have a direct impact on customers and Lely centers in the United States and Canada. Lely will host a roundtable with its customers to hear directly from dairy farmers who have successfully integrated Lely products while creating succession plans for their operations.


We ask guests to arrive at 9:30 a.m. and the official event will end at noon. Lunch will be provided and participants will have the opportunity to tour the facilities after the grand opening celebration. The schedule includes:

Thursday, June 2, 2022

10 a.m. – Welcome from Chad Huyser, President, Lely North America

10:15 am – Organizational speech – Andre van Troost, CEO, Lely International

10:35 a.m. – Customer Round Table

11:05 a.m. – Guests of honor – Dutch dignitaries, national and local leaders

11:25 a.m. – Flashback

11:40 a.m. – Baptism

Noon-1 p.m. – Spokespersons available for media interviews

  • Alexander van der Lely, Chairman of the Board, Owner, Lely International
  • André van Troost, CEO, Lely International
  • Chad Huyser, President, Lely North America

Noon-2:00 p.m. – Lunch and visit of the facilities

RSVP: Ann Marie Edwards, AKC Marketing, [email protected] or 515-240-0895.

DIRECTIONS: From IA-163, take exit 44 and turn south on 250th Ave. / Adams Ave